Ali Hashemi

Partner, Business

Ali has more than 10 years experience in Digital marketing, working with global brands such as NBA, Spotify, Canon, Estée Lauder Companies and many more.

He is holds a Bachelors of degree in Creative Multimedia in Virtual Reality and Masters of Business Administration in Multimedia Management.

Originally from Iran, living in Malaysia for the past 14 years. He spearhead strategy efforts in every brand he has joined since start of his career and plans for success of different businesses with use of digital media. His digital strategy approaches zeroes in on the user benefits, now with an impact lens REISE, he combines both users and society.

Commercial Brands' Framework For Driving Purpose

5 Minutes

September 12, 2022

Ali HashemiShared Value: The Evolution of Your CSR Efforts: Commercial Brands' Framework For Driving Purpose

How to Use Analytics to Make Better Marketing Decisions for Successful Campaigns - Part 1

5 Minutes

January 13, 2023

Ali HashemiThe significance of audience targeting in driving marketing results

How to Use Analytics to Make Better Marketing Decisions for Successful Campaigns - Part 2

5 minutes

April 5, 2023

Ali HashemiThe significance of audience targeting in driving marketing results.

How Brands and Consumers Can Practice Conscious Consumption

3 Minutes

January 13, 2023

Ali HashemiOverconsumption; A Threat to Us and The Planet. How Brands and Consumers Can Practice Conscious Consumption by Ali Hashemi

What is Extended Reality? How Brands are Leveraging XR for Digital Impact

5 Minutes

September 12, 2022

Ali HashemiWhat is Extended Reality? How Brands are Leveraging XR for Digital Impact

De-averaging Communities: A Framework for Inclusive Marketing

5 Minutes

January 13, 2023

Ali HashemiDe-averaging Communities: A Framework for Inclusive Marketing

Virtual Ethics and Morals From Social Contracts to Smart Contracts

5 Minutes

January 16, 2023

Ali HashemiCommunities in The Metaverse: Virtual Ethics and Morals From Social Contracts to Smart Contracts