Adam Fuad

Senior Paid Media Specialist

Adam Fuad has over five years of experience in the media industry, working with diverse brands across sectors such as mass fragrances, skincare, fast food, and men’s styling products. Currently, he manages campaigns for financial, investment, and graphic design industries, focusing on both strategy and execution to deliver impactful results. With a blend of analytical precision and creative insight, Adam crafts campaigns that not only achieve results but also leave a lasting impression.Based in Malaysia, Adam has honed his expertise in media planning, campaign performance monitoring, paid media execution and reporting. He holds a Bachelor's Degree in Business Management, a foundation that supports his strategic decision-making and business-oriented approach to media.Outside of work, he is passionate about UFC, karaoke, gaming, and the occasional good read.

Maximise Your Brand’s Impact with TikTok Ads: Targeting, Content and Campaign Tips

2 minutes

January 13, 2023

Adam FuadThinking about using TikTok Ads for your business? This guide has you covered. You’ll learn about who’s on TikTok, the trends to watch, and how to use tools like interest-based and device-specific targeting to reach the right people. We’ll also share tips on creating authentic, engaging content and introduce tools like TikTok Creative Exchange and Ads Manager to help you fine-tune your campaigns. By the end, you’ll know how to build ad strategies that make an impact and grow your brand!